Trusted by CATEGORY CREATING STARTUPS
I need to raise my next round before I can bring in a full time, seasoned sales leader, but I need to show more traction on GTM before I can get there.
There's not a huge pool of candidates at the intersection of healthcare, startup, and wide-ranging sales experience, and we need that magic formula, at least at first.
It took us too long to realize part of our problem is we had the wrong person for the job. We need a stronger foundation before we commit to a full time sales leader again.
Sound familiar?
Selling into healthcare organizations is different from the typical B2B sale. And if you're like most startups I support, you don't have time to waste. This is where SGG comes in.
Siobhán Gibney Gomis has spent the past 12 years building and executing on GTM strategies in US, Canadian and European markets for innovative SaaS and services companies.
Prior to launching SGG Inc, Siobhán brought Swift Medical’s cutting edge software to a greenfield market, building the company’s first repeatable direct sales effort; sold and managed complex innovation consulting services for major pharmaceuticals and disease-focused foundations at InnoCentive; and sold and ran global startup challenges for consortiums of VCs, government, and industry leaders.
I relish creating new markets, with first-in-class products and services.
GTM Strategy
Reach your market quicker with refined direct sales motions
MessaGING & ROI
Find the most effective way to communicate value and ROI to your target customers.
Sales Team Mentoring
Help your team attain sales goals consistently with tactical guidance and mentoring.
Channel Strategy and Tactics
Enable your sales teams to sell more efficiently and effectively with the right direction and smoother process.
Impact & Experience
Siobhán is an incredible sales leader and coach. She helped us refine our sales messaging, strategy, and processes. She also provided the team with tangible and valuable sales skills that helped us create a repeatable sales model and have revolutionized our sales growth! I would highly recommend any SaaS team looking to scale their sales growth to work with Siobhán.
Rachel Mertensmeyer
CEO & Founder
Rivia Heath Inc.
Extraordinary, professional, insightful, trusted, creative, disciplined, skillful, kind, engaging, humorous, multi-talented, resourceful, humble, effective, brilliant. If you are considering engaging Siobhan as part of your go-to-market operations or team, do not hesitate. She is among the very, very best I have ever known and it was a pleasure and an honor to work with such a gifted person.
Jon Zimmerman
CEO
Holon Solutions
In my experience founding multiple, high-value venture backed businesses, Siobhán stands out as one of the few who are able to seamlessly transition between complex, highly-strategic thinking, and boots on-the-ground tactical work and leadership. For years I was privileged to witness her ability to develop Go-to-Market strategy into a cohesive, actionable, and achievable set of plans.
Carlo Perez
CEO & Founder
Swift Medical
If you’ve got technology you’re bringing to healthcare markets, you should be talking to Siobhán of SGG.
She single-handedly brought Swift Medical its first account in home health and within three years established it as the undisputed leader in home health with the largest agencies in the country. Regardless of where you are in your startup journey, you should be talking to Siobhán.
Seth Joseph
Managing Director
Summit Health
I highly recommend Siobhan to any team looking to grow in the healthcare space. Siobhan cares about the companies she works with and always put our interests first. She is extremely upfront, honest and easy to work with. If you are a startup - she gets it.
Patrick McDonough
Founder & CEO
NurseWallet
Frequently asked
questions
WHICH INDUSTRIES DO YOU CURRENTLY SERVE?
SGG Inc is primarily focused on healthcare technology and services, in pre-seed through to Series B.
The typical client has a SaaS product, aimed at healthcare provider organizations.
How Do You Work?
For your sales & GTM needs, think of SGG as a fractional sales leader, spending 0.5-1.5 days a week working alongside Founder/CEOs and their teams on sales & GTM strategy and execution. For executive coaching, hour-long sessions are typically every 2-3 weeks.
HOW DO I GET STARTED?
Book some time here, and let's chat!
